Zuri and Jane 

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A lot of us become parents and become very careful with the way we and our children eat, but do we care about what toys our kids play with?

The main reason?  Toys are not eaten (WHAT? YES THEY ARE), or at least that is not the first thing we expect baby to do when we first become parents so the concern seems less obvious. Another reason is the relative scarcity of sustainable, eco friendly or fairtrade toys—unlike organic food, which is now sold everywhere.

But as the benefits of ethical and sustainable toys are becoming better understood, many conscientious toy makers are responding to the demand. Organic toys have many benefits but most can be divided into two categories: personal health and environmental health.

As understood above, babies might not EAT toys, but every parent knows that babies and toddlers certainly do put toys, and anything else they can hold, into their mouths. “Tasting” objects is one way that babies learn about the world around them—and discover what is edible and what isn’t.

Indeed, alot of toys manufactured for kids aged 0-9months, like teething rings, are designed specifically to be put in the mouth.

Unfortunately, nowadays still a considerable amount of the toys on the market are made from toxic materials and chemicals that don’t belong in a baby’s mouth.

Some of the worst offenders, such as lead, are banned in the UK and many other countries. However the vast majority of the cheapest and most popular mass-produced toys sold in the West are made in Asian countries where regulation is lax.

For instance, lead still gets found in paint that is used on toys. It is inexpensive and makes very durable paint, so it is difficult to get unregulated Asian manufacturers to abandon its use.

Lead is a neurotoxin that is particularly dangerous to young, developing brains. There is no safe level of lead that humans can consume, and lead-paint toy recalls by the Consumer Products Safety Commission (CPSC) are common.

Plastic toys can also be laced with dangerous fire-retardant chemicals, as well as various forms of polybrominated diethyl ethers (PBDEs), many of which are banned in Canada, Europe and several U.S. states.

Many mass-produced dolls and other soft toys are made of PVC vinyl, which is identified by recycling label number 3 on many household items. This type of plastic is a known hormone disrupter and possibly cancerous.

Finally, many mass-produced conventional crayons continue to test positive for trace amounts of asbestos, a cancer-causing mineral. Asbestos particles must be inhaled to be dangerous; the CPSC believes the risk of airborne asbestos from crayons is insignificant, but with organic crayons and other craft materials readily available, there is no need to take a chance.

By contrast, sustainable toys are made out of materials like wood, wool and paper that are closer to nature, and less damaging for your child health as well as the planet.

Beyond personal health concerns, organic toys offer a number of environmental benefits—most of which are directly related to the personal issues outlined above. Plastic toys begin with petroleum, and while toys aren’t “burned” like fuel, the production of plastic from crude oil contributes to global warming.

Moreover, using the world’s limited petroleum reserves for toys means there will eventually be less available for useful medicines and other beneficial products that are made of plastic. The pesticides used to make conventional fabrics and paper in toys are also poisoning our water and air—particularly in rural areas and under-developed countries.

Unsustainable harvesting practices are decimating cropland all over the world. Toys made from organic and sustainably grown and harvested products leave less of an imprint on the earth. No pesticides means healthier farm families, all over the world. And because most organic toys are handmade, they create employment for the very people who are losing their livelihoods as the planet heats up and waters rise.

A side benefit of organic toys is that they are usually simpler than mass-produced conventional toys, and encourage children to develop their imagination through creative play.

For example, dolls made of organic wool and cotton don’t have the “baked-in” facial and body features of a plastic doll, so they can be adapted to endless play scenarios by children. While many non-organic natural toys accomplish the same thing, buying toys made of certified-organic materials and FSC-certified wood (Forest Stewardship Council) removes the mystery of what’s in a toy, and ensures you that your child isn’t putting dangerous substances into her mouth, or on his skin.

Zuri and Jane is has sourced a collection of toys and accesories for children made from certified non toxic, eco friendly, fairtrade and sustainble materials in order to provide parents and families with playthings that are safe for children and healthy for the environment we all share.

Click to shop Zuri and Jane's range of Ethical Toys.